My partner and I helped create a social/experiential campaign at MRM for the next-gen epinephrine auto-injector, AUVI-Q. It’s the first and only one that can fit in your child’s pocket, so they’ll agree to take it everywhere they go. It’s also the first and only one that’s voice-guided, so someone who has never used an anaphylaxis device before can use AUVI-Q in an emergency. Which means that, for the first time, you and your child can spend less time worrying—and more time living. Carry the Q…and carry on.